This spring Forcade Associates sent me to The Hoxton to photograph the many areas of the hotel they created wayfinding and signage for. This new, trendy, boutique hotel, in the equally as hot West Loop neighborhood, was designed by GREC Architects. Such a great space to spend the day and evening!
Just outside the entrance is this “X” inlaid in the sidewalk.
Just inside the lobby is some wayfinding to the various restaurants, bars and meeting areas in the hotel.
Then the elevator bank to the rooftop restaurant, Cabra.
There are some meeting room locations as well.
Onto the guestroom floors.
Many of the offices and service areas have clever and funny signage.
Then a few dusk outdoor shots of the entrance and the various restaurant signs.